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a party with a purpose


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a party with a purpose


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We're a strategic impact consultancy that pairs clever people with tough challenges to unlock insights, solve problems, and make meaningful connections. 

At Drink Tank we believe in lively discussion, generous collaboration, and unbridled enthusiasm. In our experience that feeling is often accompanied by a good beer--though not always. (Our use of puns, on the other hand, is not as flexible.) We customize our engagements to suit your business objectives and company culture.  And while each of our creative workshops is unique, the leaders we work with share a desire to: 

Get there faster.

We help brands and companies look ahead, so that they don't fall behind. Drink Tank incorporates diverse perspectives, and opens lines of communication across teams, customers, and user groups to foster innovation, and surface valuable insights in real time. We use design thinking fundamentals to apply enough freedom to allow participants to think big, and enough constraints to ensure that the ideas generated are actionable.

Bring a brand story to life.

It’s impossible to manufacture authenticity. We create experiences that bring brand values to life in a relevant, purposeful way, and drive loyalty and engagement in the process. We facilitate serendipity by helping participants make connections to ideas, people and places that they otherwise never would.  And since all of our events are marked by a combination of unique venues, multi-disciplinary thinkers and creative executions, a Drink Tank is always a story worth sharing.  

Humanize data.

There’s no point in bringing people together for a productive brainstorm if it ends there. Our gatherings help teams test hypotheses, validate assumptions, generate ideas, and create tangible, measurable outcomes.  After every session we distill our collaborations into two deliverables: A strategic roadmap that surfaces and prioritizes key insights and next steps, and a dashboard that incorporates both qualitative and quantitative metrics to evaluate our success. 

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Process


Process